QCS launches ” Win the challenge ” to celebrate World Cancer Day
Qatar Cancer Society “ QCS “ has participated in the World Cancer Day campaign, which takes place on 4th February every year led by the Union for International Cancer Control (UICC). The Society is one of its members. In addition to being a member of the advisory committee for the global campaign for World Cancer Day, which was launched this year under the slogan “close the gap in cancer care.”
The campaign will continue for three years to unite People, organizations, and governments from all over the world joined forces to create awareness and increase equal opportunities in the field of cancer and its various services.
In this regard, QCS launched ” Win the challenge ” campaign, which will continue throughout the current month, to raise community awareness of the disease, methods of prevention, and early detection, and promote the concept of justice in the fight against cancer, through many events, activities, and competitions, in addition to virtual workshops and awareness campaigns across platforms.
Within the framework of the preventive measures to limit the spread of the coronavirus, the campaign was launched on various media and electronic platforms.
Several awareness videos for the campaign were produced with the participation of public figures, as well as awareness competitions on social media platforms and virtual awareness workshops about cancerA virtual workshop for capacity building of cancer awareness promoters and another in partnership with the Ministry of Public Health for health workers were held as part of the campaign, in addition to publishing stories of hope on many platforms and involving people living with cancer in virtual workshops, as well as a fundraising campaign through Ooredoo app using Nojoom points.
Many institutions and companies in Qatar participated in the World Cancer Day campaign, including Ooredoo – Strategic Partner – Qatar Charity – Humanitarian Partner, Jassim, and Hamad bin Jassim Charitable Foundation, Qatar Aluminum, Shail Holding Group, and Masraf Al Rayyan and Facilities Management and Maintenance Company, L.L.C (FMM), In addition, some of Doha’s landmarks are lit in orange, to signify the celebration of World Cancer Day.
Dr. Hadi Mohammad Abu Rasheed – Department of Professional Development and Scientific Research at Qatar Cancer Society – Member of the Advisory Committee of the International Campaign for World Cancer Day ‘ said The World Cancer Day campaign, extending from 2022-2024, aims to raise awareness about justice in the fight against cancer, and calls on the cancer community, governments, and health care providers to take measures commensurate with national needs and resources to reduce inequality, through several efforts.
The most important of which are develop comprehensive public health policies that focus on the individual and take into account the peculiarities and needs of different populations, and Participate in community outreach, expand the use of technical innovations (digital health, mobile testing units, self-sampling test kits), as well as provide the necessary resources so that they can be used more widely.
World Cancer Day 2022 is led by the theme “Close the care gap,” recognizing the power of knowledge and challenging assumptions. This first year of a new three-year campaign on equity raises awareness about the lack of equity in cancer care and barriers for many people in accessing services and receiving the care they need. He added.